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Email A/B split test with different dates or times

We all know that different times and days can make all the difference to open and click through rates. It would be great if we could run a test on a small percentage of emails and then decide when we will send the remainder according to the results.

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    DebbieDebbie shared this idea  ·   ·  Flag idea as inappropriate…  ·  Admin →

    3 comments

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      • Kyle KinderKyle Kinder commented  ·   ·  Flag as inappropriate

        Agree, we are running into the same issue. We would like the ability to send to one list but split up the send times by day and time of day. Instead we are forced to arbitrarily split up our list into smaller lists and schedule/clone each email.

      • Andrew GraftAndrew Graft commented  ·   ·  Flag as inappropriate

        I was quite surprised to discover that this is not available, especially given that it was one of the first tests our consultant suggested we conduct...determining the time of day that works best for our audience. Instead it requires that you create separate emails and separate lists.

      • Dani DamaskeDani Damaske commented  ·   ·  Flag as inappropriate

        We're always looking for new ways to test and would like to A/B test time and date sent as well. The manual way of doing this is quite cumbersome.

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