Have a way to drill down in a HubSpot score
It would be really useful if we could see what comprised a HubSpot score. With so many different scoring / tracking elements, it would be nice to see how / why a contact got to a certain score.
Lead Scoring: I would like to have a way to see what elements are contributing to a contact's lead score, like a breakdown to explain how that lead score came to be.
Betsy Murry commented
This would be so so helpful - to see exactly why someone reached a certain score, which resources contribute most to lead scoring - and it would help with assessing the quality and impact of your lead scoring rules.
I agree with the other commenters. I was looking for this very function and am dismayed that it doesn't exist. It would be valuable for many reasons including checking to make sure the rules are consistent and correctly applied (we've realized, for example, that some rules were written in a way that's inconsistent with some of our forms so scores were not increasing as much as we thought they should.)
Rob Warmack commented
If I could put 10 votes on this, I would! Lead Scoring is such a critical part of our process. Without a tool like this, it is difficult to test our dozens of rules and explain to others (Sales) why one lead scores one way and another scores differently. It's a confidence thing. So instead, I've needed to build a spreadsheet that mirrors our rules to simulate and illustrate what the score should be. Being able to quickly know for certain how HubSpot calculated the score would be a very logical and useful feature to have.
Mike Rizzo commented
I WOULD LOVE THIS! I just got done asking about this with Blake from HubSpot who recommended i add it to the idea exchange, glad someone else asked already :)
Tobias Pasma commented
I already spend all my votes, but I would give this one 3! It will be very helpful to get a better understanding of how a specific lead got to a certain score.
David Bunting commented
This would be HUGELY helpful for marketers and for sales!